Shopping malls are no longer just places to shop—they have become entertainment hubs where consumers expect an immersive, engaging experience. To meet this demand, LED screens have become a key component in modern mall design. From large outdoor billboards to interactive floor displays, LED screen for shopping mall offer versatility, high-impact visuals, and creative opportunities to captivate customers.
1. Types of LED Screen for Shopping Mall
(1) Outdoor LED Billboard
Outdoor LED billboards are typically larger in size and installed on the exterior walls of shopping malls, facing busy streets or parking lots. These high-brightness screens, often with brightness levels around 7000 cd/m², making them clearly visible even in direct sunlight, attracting the attention of passersby.
Due to their outdoor placement, outdoor LED screen for shopping mall must also be durable, featuring high protection standards like IP65 or IP66 to withstand various weather conditions such as rain, wind, and snow. Their large, eye-catching displays make them ideal for advertising large events, brand promotions, or mall-wide announcements.
Outdoor LED billboards also offer the advantage of creating 3D effects that capture attention, enticing people to stop and take photos. This can greatly increase foot traffic and create buzz around the mall.
(2) LED Poster Display
These displays are slim, lightweight, and mounted on rollers for easy mobility. If it does not need to be moved, there is a fixed lock to fix the rollers. Because they can be disassembled and packed in a specific aviation box for convenient transportation, they are also ideal for rental or temporary installation. Additionally, renting LED posters is a very economical choice if a live event calls for a large-screen projection.
One of the unique advantages of LED posters is that multiple units can be connected to form a larger display, making them ideal for clients who wish to achieve the display impression of a huge LED screen without drilling holes in the wall and damaging it.
The small dot pitch of LED poster screen ensures clear and detailed images, making them suitable for close-up viewing indoors.
Another benefit of the die-cast cabinet spliced LED poster is the ability to to display separate content on different parts of the screen. Whether for in-store promotions or mall-wide advertising, LED posters offer flexibility and ease of use.
(3)Indoor LED Display Screen
Indoor LED display screens are commonly used within malls to showcase advertisements, store promotions, product displays, and event announcements. Unlike outdoor screens, indoor LED displays don’t require as high a brightness but need a smaller pixel pitch to ensure sharp, clear images from close viewing distances. The smaller pixel pitch is essential for providing fine detail and high resolution, making these screens ideal for use in areas where shoppers are likely to be closer to the display, such as near store entrances, promotional zones, or food courts. These screens enhance the shopping experience by delivering visually appealing content with precision and clarity.
(4) Transparent LED Screen
Transparent LED screens have gained popularity for their unique ability to be seamlessly integrated into glass structures like windows, glass curtain walls, or sightseeing elevators. With transparency levels ranging from 60% to 90%, these displays allow for excellent visibility of products and merchandise while maintaining natural light indoors.
Transparent LED screens are lightweight and can be used to create large, continuous displays across multiple panes of glass. They are perfect for showcasing digital advertisements without obstructing the view or disrupting the flow of light. Whether in store windows or as part of the mall’s facade, transparent screens add a futuristic touch and enhance visual appeal.
(5) Floor LED Screen
Installed directly on the ground, floor LED screens provide an interactive experience, allowing shoppers to step on or walk over the display. This feature is especially engaging for live events, product launches, or seasonal promotions, where the screen can react to movement or display interactive content.
Floor LED screens are excellent for enhancing the atmosphere and increasing audience participation. When used creatively, they can encourage customers to engage with the content, boosting brand interaction and the overall shopping experience.
(6) Ceiling LED Screen
Mounting LED screens on the ceiling offers a unique and captivating viewing angle. These screens can serve both functional and decorative purposes, providing dynamic visuals that enhance the ambiance of the space.
We created this LED ceiling screen for the Beijing flagship Arc’teryx store, where the ceiling screen complements the store’s branding and contributes to the immersive shopping experience.
(7) Creative LED Screens
Creative LED screens, such as spherical, cylindrical, or ribbon-shaped screens, offer a personalized way to make your space stand out. To achieve these innovative shapes, flexible soft modules are essential. These modules allow for seamless curves and contours.
By using advanced driver ICs and high-refresh-rate LEDs, these creative screens provide vibrant and uniform color displays, making them perfect for attracting attention. Whether you are creating a unique display for a brand or enhancing a specific area of your mall, creative LED screen in shopping mall offer endless possibilities for artistic expression.
2. Where to Place LED Screen in a Shopping Mall
Exterior of the Mall Building
Outdoor LED billboards or transparent LED screens can be installed on the exterior of the mall to catch the attention of people passing by or those in the parking lot. These placements are ideal for broad, impactful messaging, like upcoming sales, events, or brand promotions.
Interior of the Mall
Installing different types of shopping mall screens in high-traffic areas, such as entrances, corridors, and public spaces, maximizes visibility and engagement. These screens are perfect for showcasing general mall information, such as directory maps, store promotions, and special events.
Interior of Individual Stores
Each store within the mall can also take advantage of LED displays for targeted messaging, promotions, or branding. For instance, installing fine-pitch wall screens or LED posters allows stores to showcase new products, seasonal promotions, or reinforce their brand image.
3. 6 Benefits of Shopping Mall LED Display Screen
LED displays in shopping malls offer numerous advantages that can enhance the shopping environment and provide effective advertising solutions:
(1) Effective Information Delivery:
LED screens allow for clear and instant delivery of information, making it easy to convey promotions, store information, and updates to shoppers.
(2) Festive Atmosphere Creation:
During special events or holidays, LED screens can display pertinent content to create a festive mood, attract visitors, and increase foot traffic.
(3) Additional Revenue:
Malls can generate extra income by selling advertising space on their LED screens to tenants or external advertisers.
(4) Enhanced Shopping Experience:
Interactive or engaging screens increase customer participation and satisfaction, making their shopping experience more enjoyable.
(5) Remote Content Management:
LED displays can be easily updated and controlled remotely, ensuring that content is always fresh and relevant without the need for physical intervention.
(6) Attract Attention:
Creative displays, such as spherical or ribbon-shaped screens, grab attention and leave a lasting impression.
4. Recommended LED Screen for Shopping Mall
LED Poster
LED posters are slim, portable displays that are perfect for dynamic, eye-catching advertising, offering flexibility without the need for permanent wall mounting.
Outdoor Fixed LED Screen
Outdoor fixed LED screens are durable and weather-resistant, designed for permanent installations on mall exteriors. With excellent heat dissipation and brightness up to 7000 cd/m² (or over 10,000 cd/m² for For regions with exceptionally high sunlight intensity, such as the Middle East).
Transparent LED Screen
Transparent LED screens are ideal for glass installations, offering transparency levels between 60% and 90%. Depending on the environment, you can choose different types, such as Flexible Holographic LED Screens or Transparent LED Film Screens.
Indoor Fine-Pitch LED Screen
Indoor fine-pitch LED screens offer high resolution with pixel pitches of P0.9,P1.25,P1.56, making them perfect for close-up viewing, such as control rooms, retail displays, or exhibition spaces.
Soft Module LED Screen
Soft module are flexible and can be shaped into unique forms like curves or cylinders, offering creative, eye-catching displays. These lightweight screens provide excellent color consistency, adding a modern touch to mall environments.
5. Price Considerations for Shopping Mall LED Screens
The price of LED displays varies depending on several factors:
Screen Size: Larger screens typically cost more due to the increased number of LEDs and components.
Indoor vs. Outdoor Use: Outdoor screens require higher brightness and waterproofing, which may increase costs.
Pixel Pitch: Smaller pixel pitch screens provide higher resolution and cost more.
SMD, COB, and GOB Modules: The choice of modules impacts the price, with newer technologies like GOB offering higher durability and performance.
Custom Shapes: Creative LED displays, such as cylindrical or spherical screens, may incur higher customization costs.
Cabinet Material: The material used for the cabinet, such as Die-casting aluminum or galvanized steel, affects both the price and durability of the screen.
6. Why Choose Our Professional Factory?
Our team of professionals is committed to guiding you through every step of the LED display selection process. We help you determine your goals, the ideal size and shape for your space. From design consultation to installation and ongoing support, we ensure that your LED display screen meets your specific needs and delivers maximum value.
7. Conclusion
LED screen are essential tools for shopping mall looking to enhance their atmosphere, provide engaging content, and boost advertising revenue. With a range of display types—such as posters, billboards, transparent screens, and creative shapes—malls can tailor their displays to suit their needs and create immersive, memorable experiences for shoppers. For more details or to discuss your specific requirements, don’t hesitate to contact us. We’re ready to assist you with all your LED display needs!
All pictures in the article are real projects of our company!